This tool is often referred to as Google Analytics for competitors. This tool gives an extensive market overview, reflecting the market’s growth (decline) dynamics, the key market players, their online market share, as well as uncovering in-market audience demographics, interests, platform preferences, and more. The solution includes two tools that are added on top of your regular Semrush subscription at a separate cost: Semrush’s recently repackaged competitive intelligence toolkit is called Semrush Trends. Site traffic analytics – top solutions and tool comparisons Semrush Trends: Full Coverage of Market and Competitive Intel This is exactly what I’ll address in this post to help you choose between multiple traffic analysis solutions. While many solutions love to call themselves “your ultimate competitive intel platform”, very few offer valuable and actionable data. You can only find this data with the help of third-party market and competitive intelligence tools. But if you’re dealing with business-savvy people (and I hope you are), they’ll immediately ask – what was the market’s overall growth rate this year? And what were our competitors’ growth rates?Īnd they’d be right to ask for this info. Taking a sneak peek at your competitors’ site traffic is the best way you can discover relevant benchmarks for assessing your own digital marketing performance.įor instance, reporting to your boss (or client) that your traffic grew by 10% sounds great.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |